November Social Media Ideas [2023]
Pop Quiz: What happens on social media every year when Christmas decor starts appearing on Target shelves?
Answer: Instagram engagement drops faster than you can say trending audio!
If social media had a pause button, we’d collectively hit it come late November until early January. It’s normal for engagement to dip at the end of the year. But, not coincidently, it’s also one of the best times of the year to experiment with your content. You can connect with customers online, make sales, and have fun while doing it before it’s time to look at the cold hard numbers that will inform your 2024 content marketing strategy.
Luckily, November is filled with fun and funky social media holidays to fill your content calendar with value-packed posts that your followers will double-tap. These November social media ideas for online businesses will keep your engagement up through the month and ensure that your business stays top of mind for your customers even during the busiest time of the year.
November Social Media Ideas
Instagram loves original posts almost as much as your audience does. November is brimming with social media holidays that give us an excellent opportunity to think outside the box.
Select the content prompts that align most seamlessly with your small business or brand, then infuse them with your personality and voice to create captivating posts.
This list of November Social Media ideas includes:
November observance days
Month-long celebrations in November
Fill-in-the-blank post prompts & ideas
Stress Awareness Day
NOVEMBER 2
Offer practical tips and techniques to manage stress effectively. Or show how your product, service, or advice can achieve an objective without the stress.
"Swipe My No-Burnout {Process}"
"The Stress-Free Way To Achieve X"
How Your Offer Eliminates A Client's Stressor
"Self-Care For {Your Target Audience}"
Cliche Day
NOVEMBER 3
It's Cliche For A Reason: Decode an often-used phrase like "Teamwork Makes the Dream Work" and explain why it remains relevant and effective. For example, share real-life success stories that highlight the impact of teamwork.
"Overrated or Underrated. Evaluate industry buzzwords or jargon and determine if they live up to the hype. Share insights into which terms are genuinely valuable and which might be overused.
Daylight Saving Time
NOVEMBER 5
How Do You Help Clients Save Time? Highlight the systems and processes your business or service offers that help clients save valuable time. Discuss the benefits of using your solutions.
"Don't Waste Your Time With ___.” Talk about the drawbacks of a traditional way of doing something and advocate for your solutions. Share success stories of businesses that made the switch.
Spicy Guacamole Day
NOVEMBER 14
Spice Up Industry Trends With A Bold Perspective. Share your unique take on a current industry trend or topic, offering a fresh perspective that challenges conventional wisdom.
"[OFFER NAME] is so hot you could grill a jalapeño on a volcano!" Use the provided template to introduce your product or service with a playful twist. Highlight its unique features and benefits that set it apart from the competition.
"The Hottest ___ Trends.” Dive into industry trends and strategies that can help businesses stand out in 2024. Offer practical tips for implementation.
"A Recipe for Success in [Your Industry].” Draw parallels between the spiciness of guacamole and the innovation needed in your industry.
Entrepreneur’s Day
NOVEMBER 15
Celebrate Your Entrepreneurial Wins — Why Not A Client Success Story?
Share Your Brand Origin Story
How Do You Turn Your Ideas Into Reality?
Stuffing Day
November 21
"Our Secret Recipe for Success.” Highlight your brand's unique selling points (USPs) and explain why they make your products or services stand out.
Tips for Navigating a ‘Stuffed’ Market. Discuss strategies for businesses to differentiate themselves and thrive in a competitive market.
Keyword Stuffing. Address the importance of avoiding keyword stuffing in SEO copywriting. Offer best practices for optimizing content for search engines without overloading it with keywords.
Thanksgiving Day (U.S.)
NOVEMBER 23
Gratitude is the Attitude. Share what you and your team are grateful for this Thanksgiving season. Express appreciation for your customers, supporters, and the community.
Quotes and Messages to Share Gratitude. Share inspiring quotes, messages, or thoughts about gratitude and the Thanksgiving season. Encourage your audience to reflect on what they're thankful for.
Black Friday
NOVEMBER 24
Transformation Stories. Share compelling stories of individuals or businesses that have undergone significant transformation using your offerings. Highlight the impact and positive outcomes.
Post About Your Freebie (we've all purchased a lot today). Introduce the freebie you're offering as a special thank-you to your customers. Explain its value and relevance to your audience's needs.
"Your Black Friday Shopping Guide: Offer practical tips on how your audience can make the most of Black Friday deals, including your own. Provide shopping strategies and recommendations.
Small Business Saturday
November 25
Why Small is Mighty. List the advantages of purchasing from small businesses, including personalized customer service, unique products, and the direct impact on local communities.
Express gratitude to your customers and community for supporting your small business. Share your initiatives or contributions that give back.
"Meet the Faces Behind Our Business. Introduce your team members and their individual stories and motivations for being part of your small business. Showcase the human side of your brand.
Game & Puzzle Week
THIRD WEEK IN NOVEMBER
Trivia: Use your Instagram or Facebook Stories to host a trivia session related to your industry, niche, or general knowledge. Encourage audience engagement through polls or sliders.
"Two Truths & A Lie: Behind-the-Scenes Edition.” Provide fun and surprising facts about your business or personal life, along with one fictional detail. Challenge your audience to spot the lie.
National Gratitude Month
Here are some content ideas and caption starters for National Gratitude Month, focusing on gratitude and finding silver linings in the hard times.
"This time last year, I never imagined ____. Today, I'm grateful for ___.”
"Everything I'm grateful for boils down to ___.”
"In the face of challenges, I've discovered that ___. Gratitude can be found even in unexpected places."
"Gratitude isn't just for the good times. It's also about appreciating the lessons and growth that come from challenges."
Swipe My November Content Calendar
And there you have it, a curated list of content ideas for November to keep your brand engaged and relevant.
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Enjoyed these suggestions? The full experience with Content Crafters offers even more. Engage in live brainstorming and coaching sessions, gaining insights directly from industry frontrunners. Together in our community, we create, we share, and we thrive. Ready for a content evolution this season?
