Social Media Post Ideas for May 2023

May is National Recommitment Month!

The perfect time to be scouting out and stocking up social media post ideas for May that spark the inspiration needed to double down on creating the content that builds rapport with your people.

Below you’ll find a treasure trove of customizable content ideas for May that any personal brand, online business owner, or niche expert can use to stand out.

Just add your special sauce to these fill-in-the-blank post prompts.

Unique Social Media Holidays in May

May is full of weird, wonderful, and wacky holidays that make for engaging social media posts!

Choose the content prompts that best fit your biz, and put your stamp on the idea to create eye-catching original content.

This list includes:

  • May observance days

  • Month-long holiday celebrations for May

  • Fill-in-the-blank post prompts & ideas.

Note this isn’t an exhaustive list of May holidays. Comment below on what other May social media holidays you’d like to see included.

 

Loyalty Day

May 1

  • Go-to tools or hacks.

  • Loyal customer testimonial

  • Beliefs, practices, commitments you’re loyal to.

  • Client or follower appreciation post.

Star Wars Day

May 4

  • The driving “force” behind your business.

  • The Dark Side of [Industry specific topic].

  • The “Only Hope” for [Common pain point].

  • Jedi mind tricks to instantly [Desired Outcome].

Twilight Zone Day

May 11

  • Call out a scary industry myth.

  • What’s the twilight zone of your industry?

    • Example: “Photos Are New Reels”

Mother's Day

May 9

  • How do you nurture your leads?

  • What your mama gave ya!

    • Share her best piece of wisdom that resonates with your customer.

Be a Millionaire Day

May 20

  • How do you define success?

    • Talk about it in terms of cost-worth.

  • Talk about investments your followers can make in themselves to feel like a million bucks.

  • Bonus Poll Idea: Would you rather fee like a million bucks or make a million bucks?

Mental Health Awareness Month

  • What mindset shifts can you help your ideal reader make?

  • What helps you with your mental health?

    • For example, if it’s walking, take us on a walk with you in your stories or a Reel. The goal: show you practice what you preach.

May Is Recommitment Month

  • What 2023 goals are you doubling down on? Which are you letting go?

  • How can your ideal clients recommit to *finally* mastering [the problem you solve]?


During my journalism days, my team and I would sit around bouncing story ideas off one another. It was a great way to get the creative juices flowing. Unfortunately, many of us service-based solopreneurs don’t have the opportunity to brainstorm post ideas with a passionate team. 

Brainstorming out-of-the-box post ideas is still one of my favorite things to do for clients and my content and branding consulting business, Ascent StoryCraft. I do it every month, and it’s such a relief to have a schedule of content ideas mapped out in advance. 

I use these post ideas for Instagram, but they can work great for blogs, videos, Facebook posts, Pinterest pins, and anywhere else you’d like to find your audience online. 

Happy Creating! 

Cyndi, Owner of Ascent StoryCraft

Let’s Get Social! Connect with me on: Instagram Or Get More Like This To Your Inbox 📥

Cyndi Zaweski

Content marketer blending storytelling, copywriting, and a journalist's curiosity to help founders grow professionally and personally.

https://www.cyndizaweski.com
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